Celebrity Craze: why is here to stay?

Due to the help of public relations and advertisement, Celebrity has become a prevalent feature in the mass media. How disappointing though, once upon a time celebrities such as Grace Kelly are deem to be renowned and graceful. Today it’s just about determining who has the bigger tits or the trashiest…

Have you ever wondered why there is an obsession in society when it comes to celebrities?

Simple reasons I guess…

1. Celebrities are categorised as the people most ordinary citizen aspire to become (we want to be “them”) ;
2. Celebrities seem to be the group of people who are “living” the dreams of ordinary people.
3. Consumers like to see celebrities weaknesses and downfalls

Moreover… viewers today failed to distinguish between reality and fantasy. We like to be caught in the moments and say…’if only?’

Now don’t get me wrong I admire some of the celebrities around…Jodie Foster, a Yale graduateor James Wood who graduated from MIT. I guess to me beauty must come with brains. Today’s celebrity craze is just about beauty and body…I wonder sometimes; doesn’t celebrity have a moral responsibility to the viewer?